Directory

Directory

Meredith David

Assistant Professor - Marketing

Contact Information

Email:  Meredith_David@baylor.edu
Homepage:  https://expertfile.com/experts/meredith.davidphd
Campus Phone:  (254) 710-6378
Mailing Address:  One Bear Place #98007
Waco, TX  76798-7123
Office Location:  Foster Business and Innovation 220.08

Educational Background

  • BSBA - Marketing, Univ South Carolina Columbia
  • PHD, Univ South Carolina Columbia
  • MBA - Business Administration, Wake Forest University

Work Experience

  • Assistant Professor of Marketing, Baylor University (June 2014 - Present)
  • Full-time Instructor, University of South Carolina (August 2013 - May 2014)

Awards and Honors

  • Outstanding Reviewer, Computers in Human Behavior (2017)
  • Young Researcher Award, Hankamer School of Business, Baylor University (April 21, 2016)
  • Invited Speaker and Workshop Host, Monterrey Institute of Technology and Higher Education (Instituto Tecnológico y de Estudios Superiores de Monterrey, ITESM) (September 10, 2015)
  • Best Paper Award, Consumer Behavior Track, American Marketing Association (August 3, 2014)

Professional Memberships

  • Society for Consumer Psychology (January 2019 - Present)
  • Member, Association for Consumer Research (January 2015 - Present)
  • Member, American Marketing Association (January 2014 - Present)

Publications

Teaching and Learning Scholarship

"Strategic Management Concepts and Cases: A Competitive Advantage Approach," No. 17, (January 2019) (coauthors: Fred R David, Forest R David).

Basic or Discovery Scholarship

"Family Conflict and adolescent compulsive buying behavior," Young Consumers, (2019) (coauthors: Jim Roberts, Chris Pullig).

"The social media party: Fear of missing out, social media intensity, connection, and well-being," International Journal of Human-Computer Interaction, (2019) (coauthors: Jim Roberts).

"Holier Than Thou: Investigating the Relationship Between Religiosity and Charitable Giving," International Journal of Nonprofit and Voluntary Sector Marketing, (2018) (coauthors: Jim Roberts).

"I Love the Product but Will You? The Role of Interpersonal Attachment Styles in Social Projection," Psychology & Marketing, (2018).

"Strategic Planning for Individuals: A Proposed Framework and Method," SAM Advanced Management Journal, (2018) (coauthors: Fred R David).

"Too Much of a Good Thing: Investigating the Association between Actual Smartphone Use and Individual Well-being," International Journal of Human-Computer Interaction, (June 2017) (coauthors: Jim Roberts, Brett Christenson).

"Put down your phone and listen to me: How boss phubbing undermines the psychological conditions necessary for employee engagement," Computers in Human Behavior, (May 2017) (coauthors: Jim Roberts).

"The Role of Interpersonal Attachment Styles in Shaping Consumer Preferences for Products Shown in Relational Ads," Personality and Individual Differences, Vol. 109, No. 15, (2017), pp. 44-50 (coauthors: William Bearden).

"Priced For Me: The Role of Interpersonal Attachment on Consumer Responses to Customized Pricing," Journal of Consumer Behaviour: An International Research Review, (2017) (coauthors: William O Bearden, Kelly L Haws).

"The Effects of Demarketing Campaigns on Consumer Attitudes and Actual Consumption," Journal of Marketing Theory and Practice, Vol. 23, No. 3, (2017) (coauthors: Edward Ramirez, Saeed Tajdini).

Applied or Integration/Application Scholarship

"The Integration of Marketing Concepts in Strategic Management Courses: An Empirical Analysis," SAM Advanced Management Journal, (2017) (coauthors: Fred R David, Forest R David).

Basic or Discovery Scholarship

""Too much of a good thing: Investigating the association between actual smartphone use and individual well-being"," (January 2017) (coauthors: Jim Roberts, Brett Christenson).

"Phubbed and Alone: Phone Snubbing, Social Exclusion, and Attachment to Social Media," Journal of the Association for Consumer Research, Vol. 2, No. 2, (November 2016) (coauthors: James A. Roberts).

"Are Key Marketing Topics Adequately Covered in Strategic Management," Journal of Strategic Marketing, (March 2016) (coauthors: Fred R. David).

"Saying “No” to Cake or “Yes” to Kale: Approach and Avoidance Strategies in Pursuit of Health Goals," Psychology & Marketing, Vol. 33, No. 8, (2016), pp. 588-594 (coauthors: Kelly L. Haws).

"The Quantitative Strategic Planning Matrix: A New Marketing Tool," Journal of Strategic Marketing, Vol. 3, No. April, (2016), pp. 1-11 (coauthors: Fred R David, Forest R David).

"The Role of Attachment Style in Shaping Consumer Preferences for Products Shown in Advertisements that Depict Consensus Claims," Journal of Advertising, Vol. 45, No. 2, (2016), pp. 227-243.

"My life has become a major distraction from my cell phone: Partner phubbing and relationship satisfaction among romantic partners," Computers in Human Behavior, Vol. 54, (January 2016), pp. 134-141 (coauthors: Jim Roberts).

Applied or Integration/Application Scholarship

"Dunkin' Brands Group, Inc.," No. 16th Edition, to be Published 1-1-16, (January 2016).

"Hershey Company, Inc.," (January 2016) (coauthors: Forest R. David).

"Michael Kors, Inc.," (January 2016) (coauthors: Alvaro A Polanco).

Teaching and Learning Scholarship

"Revlon, Inc.," (January 2016) (coauthors: Forest R. David).

Basic or Discovery Scholarship

"Mission Statement Theory and Practice: A Content Analysis and New Direction," International Journal of Business, Marketing, and Decision Sciences, Vol. 7, No. 1, (2014), pp. 95-110 (coauthors: Forest R. David, Fred R. David).

"Marketing's SEM Based Nomological Network: Constructs and Research Streams in 1987–1997 and in 1998–2008," Journal of Business Research, Vol. 66, No. 9, (2013), pp. 1255-1260 (coauthors: Edward Ramirez, Michael J Brusco).

"Uncovering the Real Effect of Switching Costs on the Satisfaction-Loyalty Association: The Critical Role of Involvement and Relationship Benefits," European Journal of Marketing, Vol. 46, No. 3, (2012), pp. 447-468 (coauthors: Tracey S Dagger).

Teaching and Learning Scholarship

"What Are Business Schools Doing for Business Today?," Business Horizons, Vol. 54, No. 1, (2011), pp. 51-62 (coauthors: Fred R David, Forest R David).

Basic or Discovery Scholarship

"Do Relationship Benefits and Maintenance Drive Commitment and Loyalty?”," Journal of Services Marketing, Vol. 25, No. 4, (2011), pp. 273-281 (coauthors: Tracey S Dagger, Sandy Ng).

"Generating Positive Word-of-Mouth in the Service Experience," Managing Service Quality, Vol. 21, No. 2, (2011), pp. 133-151 (coauthors: Sandy Ng, Tracey S Dagger).

Presentations and Proceedings

Basic or Discovery Scholarship

"How Phubbing (phone snubbing) Upsets the Social Applecart," presented at the SCP Boutique Conference on Consumers and Technology, Montreal, Canada, June 2019 (coauthors: Jim Roberts).

"Should Strategic-Management Courses Be Interdisciplinary? A Content Analysis and Empirical Analysis," presented at the Academy of Management Annual Conference, Anaheim, CA, August 2016 (coauthors: Fred R David, Forest R David).

"The Role of Interpersonal Attachment Styles in Consumer Tendencies to Engage in Social Projection," Proceedings of the American Marketing Association, Las Vegas, NV, February 2016.

"My Life Has Become A Major Distraction from My Cell Phone: Partner Phubbing and Relationship Satisfaction among Romantic Partners," presented at the American Marketing Association, Las Vegas, NV, February 2016 (coauthors: Jim Roberts).

"The Behavioral Science of Eating: Using Colors, Approach/Avoidance, and Sampling, to Nudge Consumers towards Healthful Consumption," presented at the Society for Consumer Psychology Second Annual International Conference, Vienna, Austria, June 2015 (coauthors: Kelly L Haws).

"The Role of Attachment Styles and Anthropomorphism in Sustainable Consumption," presented at the AMA Marketing and Public Policy Annual Conference, Washington, D.C., June 2015 (coauthors: Kealy Carter).

"Will Donating My Time Make Me Look Good?: Role of Brand and Personality in Determining Donation of Time to Charitable Organizations," presented at the AMA Marketing and Public Policy Annual Conference, Washington, D.C., June 2015 (coauthors: Chris Pullig, Marjorie Cooper).

"Sustainamorphism: The Role of Attachment Style and Anthropomorphism in Sustainable Consumption," Proceedings of the 2015 Winter AMA Educators' Conference, San Antonio, TX, February 2015 (coauthors: Kealy Carter).
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