Brett Christenson

Lecturer - Marketing

Contact Information

Campus Phone:  (254) 710-4595
Mailing Address:  One Bear Place 98007
Waco, TX  76798

Office Hours

MW 1-2:30pm, or by appointment.

Educational Background

  • MBA - Marketing, University Of North Tx Dallas
  • BBA - Sports, Sponsorship, And Sales, Baylor University

Work Experience

  • Global Services Data Analyst, ReachLocal (August 2012 - August 2013)
  • Web Presence Professional, ReachLocal (August 2010 - August 2012)
  • Ticket Sales Representative, FC Dallas (August 2009 - August 2010)
  • Marketing Associate, DruckerLabs (August 2007 - August 2009)
  • Contractor, Harrah's Entertainment (August 2006 - August 2007)

Professional Memberships

  • American Marketing Association


Undergrad @ Baylor, Sports, Sponsorship, Sales - 2006.

MBA @ UT Dallas - 2010.

After graduating from Baylor, moved to Los Angeles to pursue music. I spent two years playing drums in both Los Angeles and Las Vegas before returning to Texas in 2007 to take a marketing position with Drucker Labs. in 2010, I went back to school to complete my M.B.A from UT Dallas. From there, I’ve worked in Sports, Pharmaceuticals, Digital Marketing, and now academia.


Basic or Discovery Scholarship

"Too Much of a Good Thing: Investigating the Association between Actual Smartphone Use and Individual Well-being," International Journal of Human-Computer Interaction, (June 2017) (coauthors: Meredith David, Jim Roberts).

""Too much of a good thing: Investigating the association between actual smartphone use and individual well-being"," (January 2017) (coauthors: Meredith David, Jim Roberts).

Presentations and Proceedings

Teaching and Learning Scholarship

"Social Media: An Introduction on How To Think," presented at the Advertising Procedures Course, Foster Campus, April 2015.

"Jab, Jab, Jab, Right Hook," presented at the American Marketing Association, Hankamer School of Business, November 2014.

"Jab, Jab, Jab, Right Hook," presented at the Communications Course, Castellaw Communications Building, October 2014.

"My First Year as a Lecturer," presented at the My First Year as a Lecturer, Mars McClean Building, October 2014.
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